FREE small business classes offered through SCORE at A-B Tech Madison this Spring.
Get free advice on how to start or grow a business from experienced Asheville and WNC business owners and professionals. Learn how to write a business plan, manage finances, market your product, and much more!
Register online at https://asheville.score.org/content/take-workshop-280
If you have questions or need assistance, please call 828-398-7700.
Branding Your Business
Wed, April 3, 2019 from 5:30-8:30 p.m.
Every business needs a good brand. It describes the value you bring to your customers and the experience you strive to give them. A good brand will distinguish your company from its competitors, attract customers, and improve sales. This industry seminar will provide start up and existing business owners with an overview on the elements of a good brand; detail how to create and promote a brand; show how to increase the impact of a brand; and explain when it is appropriate to consider changing or updating your brand.
Are you Ready to Start a Small Business?
Mon, April 8, 2019 from 9 a.m. – 12 p.m.
It is not enough to have a great idea for a small business. This seminar is designed to highlight the critical requirements for starting a business, including topics such as how to test the viability of your concept, identifying and reaching customers, and funding your business for growth and difficult times. It will also challenge you to consider the qualities required of successful business owners like leadership, persistence, and resilience. Best for those considering starting a business.
Business Model Canvas and Value Proposition – How to “Wow” Your Customers
Wed, April 10, 5:30 – 8:30 p.m.
During this workshop-oriented seminar, we will explore the value proposition for your business and examine key activities and resources. We will take a deep dive into understanding your customer’s mindset and biggest challenges to determine how your business can provide the transformation your customers are seeking.
Marketing Your Business with Google
Wed, April 17, 2019 from 5:30 – 8:30 p.m.
Google is an excellent way to drive customers to your small business. Please join SCORE and the A-B Tech Tech Small Business Center for this exciting three-part seminar that will be delivered in one comprehensive session. Learn how to set up your business so it can be found on Google search and Maps, how to utilize Google Webmaster tools, Google analytics, G Suite to improve your online presence and how to use a custom email address to professionally brand your business and stay organized. Suitable for those starting a business as well as those with an established business.
How to Find Your Customers
Tues, April 23, 2019 from 5:30 – 8:30 p.m.
Finding customers is about understanding your markets. Market research isn’t just for startups; it’s an important ongoing process for every small business. Developing a focused and effective marketing plan requires up-to-date market analysis. Discover the variety of market research tools that will give you critical information about your industry and customers. Get the data you need. Suitable for those starting a business as well as those with an established business.
